Bespoke, Practical Workshops
Media training equips spokespeople to handle all kinds of media scenarios and questions. It helps those on the front-line to deliver messages and stories with confidence – whilst also being engaging so that they’re remembered for all the right reasons.
Workshops can take place at your offices anywhere in the World.
Watch the video to learn more.
Brands I've trained
"I love hearing back from my clients about the changes my media training workshops have made to their business."
If you're scared of getting in front of the media, this is for you. Great way to think about what stories you can tell and bring the conversation to a tone you're happy with
Fabulous session! Learned so much!
Thank you for running a highly professional and energetic workshop that added real value, especially within the very limited time frame we gave you. The feedback I’ve gotten so far from our delegates has been very positive…..and rightly so!
Powerful, straight forward to understand concepts followed by strong practice with very effective feedback - overall feeling of pleasure, fun and satisfaction
The session was fun, challenging, motivating and inspiring
Rebecca's energy, knowledge and attitude was so involving, motivating and engaging. I did enjoy the training and learned a lot
The media training really helped me to see interviews as an opportunity rather than a risk. I also now feel confident to help the journalist to write a nice story
The session was a great combination of theory and practical exercises - thanks for a great day!
People loved your training! The participants all told me it was excellent!
It was great! I now understand how to elevate our story above our marketing and sales messages to really cut through the noise of our competitors
I found it incredibly helpful. It was fast-paced, and enjoyable too.
I wasn't exactly sure what else I might learn as I'd had media training before, but it was vastly different - for the better! I've learnt so much and have a completely different, more positive perspective on what to do and how to get the right message across. Thank you!
I have attended several media training sessions over the years and yours stood out from the rest. Your enthusiasm and presentation is outstanding. Your ability to pick up on Toshiba messaging is most impressive. It was a pleasure to sit in on the day and I know the team got a lot out of it too - they told me how much they enjoyed it.
I have found working with Rebecca invaluable. She is friendly, approachable, professional and efficient. I feel very lucky to work with someone so knowledgeable and who has such a wealth of experience. We now work in a different way and easily differentiate ourselves from any competition in the local area.
Working with Rebecca has been very helpful, it allowed us to clarify who we are, what we do and what we should keep doing. She knows her job and she is also very nice to work with.
What Is Media Training?
Media training equips participants with the tools and techniques to execute compelling interviews, control difficult or hostile questions and deliver memorable soundbites.
Workshops can be organised for just one person or up to five. This is to ensure there is enough time in the day for as much interview practice as possible. Workshops work best when there is a tangible need so that the messages and story required to be delivered can be practiced thoroughly on the day.
I deliver workshops at my clients’ offices, wherever they are based.
Who will benefit from media training?
Media training benefits any executive responsible for delivering the right message in the right way despite what else may be happening.
It equips spokespeople with invaluable techniques to successfully handle even the toughest interviews, and be engaging as a storyteller, so that they get the best results from their time with a journalist.
Typical media training agenda
A media training agenda is tailored to meet the individual needs of the brand and each participant. However, each session will always cover the media training basics and a typical agenda includes:
- Theory – inc. What makes a good story? Tricks & Traps / Body language and voice / Handling tricky questions
- Red Light / Green Light exercise
- ‘The Bridging Technique’ practice
- Interview practice – including recording and playback
- Soundbite practice